Transit environments, whether airports, train stations or bus Terminals, are all highly deserving of responsive technologies. The introduction of these technologies enables such spaces to better connect with the multitude of people that pass through them each day. Some patrons will pass through quickly likely daily metropolitan commuters, while others might have time to kill while waiting on connecting flights or regional train services.
Responsive digital signage can work wonders with such audiences, and interactive or transactional signage in particular comes into its own. Locate people, discretionary time, discretionary spending and facilitating technology together and you have a commercial opportunity. Data gathering and analysis for such spaces is also highly beneficial for monitoring traffic flow and better informing infrastructure planning.
