This acclaimed Ci Group Theatrette project for Telstra features Sony’s top of the range Crystal LED technology – widely acknowledged as the world’s best. CLED (Micro LED) is an emissive display technology much like OLED. But Micro LED can get much brighter than OLED, making it ideal for reproducing HDR images. Micro LED can also achieve super deep black levels, because the LEDs can be individually and instantaneously dimmed or turned off as needed. In addition to producing great blacks, this design minimizes reflections of ambient light and also provides a very wide viewing angle. This top of the range LED technology features at Apple HQ in Cupertino.